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Digital Incentives for Smoking Cessation and Other Health Behavior

MAY 31, 2024

Bethany R. Raiff, PhD
Professor, Department of Psychology
Rowan University

About the Presentation: Although effective, cost is often cited as a barrier to using financial incentive interventions for substance use disorders. Over the past decade I have been exploring potential alternatives in the form of digital incentives and in this talk I will discuss our findings to date and how our approach has evolved over time.

About the Presenter: Dr. Raiff is a Professor and director of the Health and Behavioral Integrated Treatments (HABIT) Laboratory in the Psychology Department, and a Dean’s Fellow for Research in the College of Science and Mathematics, at Rowan University. She is the past-President of Division 25 of the American Psychological Association and is an Associate Editor for the Journal of Applied Behavior Analysis. Dr. Raiff’s research interests involve developing and evaluating the integration of technological innovations with behavioral interventions for promoting healthy behavior. Dr. Raiff has received NIH grants to develop non-monetary contingency management interventions for smoking cessation, such as video game and smartphone-based incentives. She has also received funding to explore behavioral interventions for promoting diabetes management, physical activity, vaping abstinence, and adherence to medications for individuals with opioid use disorder.