Authors
Purpose
Methods
Findings
• The app was easy to install and use. The time to complete enrollment and the baseline survey was minimal (7 min and 42 s (SD = 135 s) and 95.9% of participants in MC-Teen and 92% of participants in MC-Fit reported opening the messages (MC-teen range across timepoints: read thoroughly 14-39%, took a quick look 46-79%).
• The content of MC-Teen was rated well: useful (71%-92%), enjoyable (75%-92%), and learned new information (54%-79%).
• Content delivery was also viewed relatively favorably: digital coach (mean score of at least 4 on a 1-7 Likert scale, 7 being most favorable) and application user experience (mean score of at least 2 on a 0-4 Likert scale, 4 being most favorable).
• The qualitative feedback revealed five areas for improvement: increased diversity of coach avatar options, more personalized content, more frequent communication, additional content, and additional features such as self-monitoring, bi-directional conversations, and a FAQ page.
• Next steps include implementing the changes based on feedback and updates to MobileCoach, evaluation in a larger RCT, and potentially separate culture/race/ethnicity content adaptation.
Relevance
• MC-Teen is an adolescent alcohol prevention intervention that sends 2-4 automated messages per week. Topics and timing are tailored based on user feedback of drinking behavior and responses to periodic questions.
• Favorable results were found for measures of feasibility and acceptability indicating MC-Teen could be implemented without impacting workflow in academic or other institutions.
• Increased personalization, diversity in coach avatars, and adding elements of gamification may help increase engagement.
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This work was funded in part by the Pilot Core of the P30 Center of Excellence grant from the National Institute on Drug Abuse [P30DA029926; PI Lisa A. Marsch]